Prompt library

Logo and Icon Prompts

Ready prompts for brand marks, lettermarks and icon sets, with techniques for rendering text.

Short answer

Always put the brand name in quotes and describe style by technique: stroke weight, colour count, geometry. The phrases "flat vector, two colours, no gradient, no shadow, white background" bring the simplicity a usable logo draft needs. Because the output is pixels, the final logo must be converted to vector.

The most common mistake in logo prompts is asking for complexity. A good logo has to be simple: legible when small, printable in one colour, recognisable from a distance.

The prompts below force that simplicity. Each carries constraints such as "flat vector, no gradient, no shadow"; without them models produce shadowed, gradient-filled and unusable output.

6 prompts

Each prompt explains why it is written that way. Change the subject to suit you and leave the technical part as it is.

Single-line lettermark

minimal lettermark logo, the letters "KV" drawn as a single continuous line, geometric sans-serif construction, pure black on white, flat vector, generous negative space, no gradient, no shadow, centred, logo presentation on plain background

Works well in these tools: ideogram, recraft

Note: Single-line lettermarks are the most durable logo type; legible at any size and printable in one colour.

Symbol with wordmark

logo lockup with a simple abstract leaf symbol above the word "TERRA", clean geometric sans-serif, exactly two colours deep forest green and warm sand, flat vector style, centred stacked composition, white background, no gradient, no texture

Works well in these tools: ideogram, recraft

Note: The phrase "exactly two colours" enforces the colour constraint that lowers print cost and strengthens the mark.

Badge logo

circular badge logo, an outlined mountain range inside a thin ring, the words "NORTH RIDGE" curved along the top of the ring, three colours cream rust and deep navy, flat vector, subtle vintage feel, no gradient, no photographic texture, white background

Works well in these tools: ideogram

Note: Badge logos require curved type, the form models struggle with most; expect to generate several variations.

Consistent icon set

set of six line icons on one row - a house, a leaf, a clock, a shield, a chart, an envelope - uniform two pixel stroke weight, rounded caps, identical corner radius, single colour deep slate on white, flat vector, evenly spaced, no fill, no shadow, no text

Works well in these tools: recraft, ideogram

Note: Generating icons together in one prompt gives far more consistent results than one at a time; the model draws them all under the same rules.

Monogram

elegant monogram logo, the letters "A" and "M" interlocked into a single symmetrical mark, thin high-contrast serif strokes, gold on deep charcoal, flat vector, perfectly centred, no gradient, no bevel, luxury brand aesthetic

Works well in these tools: ideogram, recraft

Note: Asking for symmetry in a monogram ("symmetrical mark") stops the model producing unbalanced, unusable results.

App icon

mobile app icon, a single simplified paper plane shape centred on a solid gradient-free background, rounded square format, two colours warm coral and off-white, flat vector, bold silhouette readable at small size, generous padding, no text, no shadow

Works well in these tools: recraft, ideogram

Note: The phrases "readable at small size" and "generous padding" keep the icon recognisable on a phone screen.

Frequently asked questions

How should I write the brand name in the prompt?

In quotes and short, like `the word "TERRA"`. Without quotes the text is read as part of the prompt and may not appear. For names with Turkish characters (ğ, ş, ı) the error rate is high; generate several variations and pick the correct one.

Can I use the output of these prompts as a logo?

Not directly. The output is pixels; a logo has to be a vector so it works on signage and as a favicon. Use these prompts to generate ideas, then regenerate your chosen direction as a vector in Recraft or have a designer draw it.

Why does it come out with shadows and gradients?

Models default to producing "rich" imagery. Adding explicit constraints such as "flat vector, no gradient, no shadow, no bevel, no texture" prevents it. In logo prompts these constraints are mandatory, not optional.